4 local brands’ owners in the food industry got together to discuss how they built their #brand & made use of #technology #FoodTech. It is a part of the #HKPC #Innopreneur program https://lnkd.in/g3TPZtg

My key takeaways:

1. The older generation may say, if you have 10M HKD, you should retire. Jeff #Topsoya #壹品豆品 thought differently. He spent that amount on tech & his biz got up 20 times since then.

2. Changes come from the market pain point. From B2B to B2C, Arist #CentralKitchenOne #厨房壹號 helped young families to get packed food & cook nice home-feel meal under the pandemic. He needs to ramp up processes & automation helps.

3. Building a brand is not just marketing. It is #quality, persistence, focus & #partnership. Raymond Mak #Farmacy started with 5 great ideas & finally focused on one. It was a tough but wise decision.

4. “Start small” is key for #SME #Digitalization. Pius Chan #TaiPoChunHing #大埔振興 started buying a simple software & let colleagues to try & give feedback. It helps get engagement & buy-in for more adoption.

5. All guests agreed #food is a tough industry. You & your family have to love the food to make it.

As the panel moderator, I heartfelt thank to all panelists & Mohamed Butt Karen F. Elly Yip Marius Chow HKPC.

Video
https://lnkd.in/gkqJdpT