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4 local brands’ owners in the food industry got together to discuss how they built their #brand & made use of #technology #FoodTech. It is a part of the #HKPC #Innopreneur program https://lnkd.in/g3TPZtg

My key takeaways:

1. The older generation may say, if you have 10M HKD, you should retire. Jeff #Topsoya #壹品豆品 thought differently. He spent that amount on tech & his biz got up 20 times since then.

2. Changes come from the market pain point. From B2B to B2C, Arist #CentralKitchenOne #厨房壹號 helped young families to get packed food & cook nice home-feel meal under the pandemic. He needs to ramp up processes & automation helps.

3. Building a brand is not just marketing. It is #quality, persistence, focus & #partnershipRaymond Mak #Farmacy started with 5 great ideas & finally focused on one. It was a tough but wise decision.

4. “Start small” is key for #SME #DigitalizationPius Chan #TaiPoChunHing #大埔振興 started buying a simple software & let colleagues to try & give feedback. It helps get engagement & buy-in for more adoption.

5. All guests agreed #food is a tough industry. You & your family have to love the food to make it.

As the panel moderator, I heartfelt thank to all panelists & Mohamed Butt Karen F. Elly Yip Marius Chow HKPC.

Video
https://lnkd.in/gkqJdpT

#SME #Digitalisation is not a yes or no question anymore. It is a question of how. Several months ago, I had a discussion with Karen F. & Marius Chow from 香港生產力促進局 #HKPCAcademy on this after I have published my book #數碼力大提升.

How can we bring the wisdom of SME leaders, innovative #entrepreneurs from #startups & #professionals together, and generate sustainable synergy among these experts? How other SMEs, which have just started or not yet begun their digitalisation journey, could learn from this #community of experts? That was the start of this #InnoPreneur #platform.

#HKPC has done a great job to put these all together. You will see experience sharing forums on major industries, #startups solutions showcase for these industries, subject matter experts to interact with audiences in live #KOL style, #eClincs where SMEs can meet experts for #consultation, startup showcase & certainly #training#workshops & site visits.

Please join our 1st #InnoPreneur Forum on #FoodTech #FoodIndustry on Mar 26. HKPC will further share our year-long InnoPreneur Series. All SMEs, startups & #ecosystem stakeholders are welcome to join. Thanks so much for #HKPC teams to make this happen. See you.

Register & find out more from Marius’ post here.
https://lnkd.in/gq-2xvJ