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#CPAAustralia has released their annual survey “CPA Australia Asia-Pacific Small Business Survey 2020-2021”. It covers 11 economies in the APAC including Hong Kong.

Thanks for Janssen Chan FCPA (Aust.) & my #CUHKMBA student Carmen Pan to invite Ryan Fung from #PAOB & I to join a forum to discuss about technology adoption & applications in HK based on the survey. Close to 500 participants joined the online forum.

Hong Kong SMEs are behind some Asia’s economy in terms of #eCommerce#SocialMedia and #Innovation. However, those in HK who used #technology in their business & operation have seen significant growth even under the #Covid19.

Apart on leveraging government funding & support on #SME #Digitalization, SME management should not be afraid of technology & think it is a big investment. In today’s digital world, tools are easier to use & learn and it is affordable. More importantly, it is a mindset change & how we adopt changes.

Technology is a new way to solve customer pain points. Knowing & keeping update on what’s available opening up different ways to solve these problems. Good use of technologies can in fact empower SMEs to beat the big guys with rich supply of traditional asset as proven by the #unicorn.

#CPA Australia survey here
https://lnkd.in/g-8AHFR

#SMEs are keen on picking up technologies but don’t have confidence on it. I had a chance to share my experience with the SMEs in a forum on #SME #Digitalization. It was an interactive discussion and the SMEs asked quite a lot of sensible questions. Fortunately, we could do it in a hybrid mode with #f2f and #online participants.

One of the questions from the particpants was which technology they should start with. My answer was that starting with a customer pain point and then look for new ways to solve it. If #technology helps, then use it. #Empathy on customers is the key for any successful business for many decades and it has no difference in today’s #DigitalEconomy.

Thanks for Hong Kong Commerce and Industry Associations #HKCNIA and #IOTHK to invite me to share my experience. I have talked about some of the key insights from my book #數碼力大提升 and gave a few of the books to the participants. #DBS #PAOB #HKPC also shared their experiences how to help SMEs on #DigitalTransformation and #Cybersecurity.

Heartfelt thanks to #全港各區工商聯 #香港物聯網 Wilson Chong and Sam Wu for organizing such a great forum.